Motivo Monthly | May

WHAT TO READ

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What makes content go viral? Why do people talk about vacuum cleaners in the middle of the woods? How can you grow your business through word of mouth? What kind of content can you provide to increase customer loyalty and revenue? This book covers it all and is my favorite of 2016 so far. I highly recommend picking it up today. Buy it on Amazon and let’s have a conversation when you’re done reading it.

Motivo Media Contagious Read

WHAT TO WATCH

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This is my first video using drone footage and an area I’m currently focusing on. Why are drones important to me? Aerial photography and videography are going to open up new opportunities for small businesses when it comes to content. Content that was previously impossible to capture unless you rented a helicopter and film crew is now easily accessible. The commercial drone industry is eagerly waiting on the FAA’s long-awaited small UAS ruling by late spring so we will soon find out how we can legally use drones for our clients. This is an industry Motivo Media will actively participate in so I’ve been out almost every day practicing until we hear from the FAA. Enjoy the first video below and I’ll be sharing more as they improve. (Make sure to change video quality to 4K in order to fully experience the drone’s capabilities).

CELEBRATE FAILURE?

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Failure is a big part of my life. That’s not something a lot of people feel comfortable saying, but failure has helped me become more successful and will continue to do so. I personally do not celebrate failure like Astro Teller, but I believe in its benefits and take the learning lessons from it seriously. Watch Astro talk about their celebration of failure policy and let me know what you think.

DID YOU KNOW?

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  • Beer was illegal in Iceland until 1989.
  • Unless food is mixed with saliva you can’t taste it.
  • The first email was sent in 1971 by Ray Tomlinson, the first website went live in 1991 and the first tweet was in 2006. How old do you feel now?